Three-Year Investment Breakdown

Each year builds strategically on the previous, creating compounding impact

2026: Foundation

Invest in core technology and key support staff to create the solid infrastructure needed for the full expansion.

Year Total $894,000

High Priority Items

Initiative
Category
Investment
Editor in Chief

Senior editorial leader responsible for driving vision, strategy, and quality of all content

Personnel
$150,000
Website Development

Modern, mobile-first platform with integrated AI search

Platforms
$75,000
Social Media Coordinator

Manage and showcase growing volume of content across all social platforms

Personnel
$65,000
Social Media Contributor

Add new voices to DF's social presence, discerning news from biblical perspective

Contributors
$45,000
Brand Identity Refresh

Update logo, brand guide, and messaging for nationwide reach

Platforms
$30,000
Contract Writers

Build broader pool of trusted experts for biblical perspective

Contributors
$30,000
Website Design

Redesign to reflect refreshed brand with modern, mobile-first look

Platforms
$24,000

Medium Priority Items

Marketing Budget (Post-Launch)

Relaunch Denison Forum nationwide after September website launch

Marketing
$250,000
Managing Editor

Oversee daily editorial workflow, ensuring quality and timeliness

Personnel
$45,000
Video Production

Expand presence in video space across podcasts and social media

Video
$25,000

Strategic Infrastructure Items

Technology Coordinator

Technical support for more newsletters, content, and multimedia

Personnel
$75,000
Marketing Coordinator

Manage marketing budget for maximum reach and impact

Personnel
$40,000
Podcast Audio/Video Equipment

Professional equipment to improve quality and efficiency

Video
$25,000
Intern Program

Add content and marketing interns for capacity and future leaders

Personnel
$15,000

2027: Expansion

Strengthen our editorial team and relaunch the brand nationwide, adding video production volume and new platforms to amplify Denison Forum's voice.

Year Total $1,879,000

High Priority Items

Initiative
Category
Investment
Marketing Budget

National campaign to establish DF as the go-to Christian news alternative

Marketing
$750,000
Editor in Chief

Full year compensation for senior editorial leader

Personnel
$155,000
Technology Coordinator

Full year technical support for expanded platform

Personnel
$93,000
Managing Editor

Full year management of editorial workflow and quality

Personnel
$90,000
Social Media Coordinator

Full year social platform management

Personnel
$68,000
Video Production

Significantly increased video content production

Video
$50,000
Contract Writers

Expanded pool of biblical perspective writers

Contributors
$50,000
Podcast Audio Production

Enhanced podcast production capabilities

Audio
$25,000

Medium Priority Items

High-Profile Contributor

Nationally recognized voice to amplify reach

Contributors
$150,000
Staff Writers/Contributors

Full-time writers to increase content volume and quality

Contributors
$100,000
Marketing Coordinator

Full year marketing management and optimization

Personnel
$68,000
Social Media Contributors

Additional voices for social platform presence

Contributors
$60,000
Mobile App Development & Launch

Native mobile apps for iOS and Android

Platforms
$50,000
Intern Program

Expanded internship for increased capacity

Personnel
$40,000
Website Continued Development

Ongoing platform improvements and features

Platforms
$30,000

Facilities & Infrastructure

Video Studio Space

Dedicated space for professional video production

Facilities
$75,000
Video Studio Build Out

Equipment and setup for studio space

Video
$25,000

2028: Reach & Impact

Build on the experience of the first two years with a fully refined process, scaling our reach through expanded contributors, video, and social strategy to deliver maximum impact.

Year Total $1,920,000

High Priority Continuing Operations

Initiative
Category
Investment
Marketing Budget

Sustained national presence and growth

Marketing
$750,000
Editor in Chief

Continued editorial leadership

Personnel
$160,000
Technology Coordinator

Ongoing technical platform management

Personnel
$97,000
Managing Editor

Continued editorial workflow management

Personnel
$90,000
Video Production

Maximum video content production

Video
$75,000
Marketing Coordinator

Continued marketing optimization

Personnel
$71,000
Social Media Coordinator

Continued social platform management

Personnel
$70,000
Contract Writers

Ongoing diverse writer pool

Contributors
$60,000
Podcast Audio Production

Continued podcast enhancement

Audio
$35,000

Scaling Impact

High-Profile Contributor

Continued nationally recognized voice

Contributors
$150,000
Staff Writers/Contributors

Expanded full-time writing team

Contributors
$125,000
Video Studio Space

Continued studio operations

Facilities
$75,000
Social Media Contributors

Continued social voices

Contributors
$60,000
Intern Program

Continued leadership development

Personnel
$40,000
Mobile App Ongoing Cost

App maintenance and updates

Platforms
$32,000
Website Continued Development

Ongoing platform enhancement

Platforms
$30,000

Why This Investment Delivers Kingdom ROI

Proven Track Record

40.8M annual experiences and 600K+ subscribers demonstrate our ability to reach and engage Christians at scale with news resources

Strategic Growth Plan

Every dollar allocated to specific initiatives with clear metrics and accountability

Multiplied Impact

Your investment doesn't just fund operations, it multiplies into millions of discipleship moments

Long-Term Vision

Building sustainable infrastructure that will serve believers for decades to come

Ready to Invest in a New Kind of News?

Your partnership makes this vision possible. Invest today and build the go-to Christian news alternative. You have the chance to change the direction of news for the better and help build one of the most important media companies in the world.

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